Iconic Brand Definition. Iconic designs which can be understood without words succeed in global recognition and this has certainly worked out well for brand giants such as Apple Google Mercedes-Benz and Coca-cola. When you achieve simplicity in your design its much easier to accomplish the other four traits covered below.
A brand of a product is the version of it that is made by one particular manufacturer. Yet it is still mostly discussed in the non-academic field. Meaning pronunciation translations and examples.
Its important to note that simple doesnt mean boring it means easy to understand and uncomplicated.
On the facade naming a brand may seem quite easy and simple. Brand Archetypes are a science developed over hundreds of years based on basic human desires and collective behaviours. Creating an iconic brand identity means finding the perfect combination of colour scheme logo design strapline and personality and bringing it all together in a way that conveys your ultimate brand promise. This weekend I drove to Ohio to attend my brothers wedding.
